Mercedes-Benz Project Maybach (2021)
Probably the craziest project I took part in so far, this show car in collaboration with the late world-renowned fashion designer Virgil Abloh (✝2021) and his team was unique in many ways.
Getting the input and perspective of someone from far outside the car industry opened the door for unconventional thinking, which made the process as unexpected and wild as the result.
I was heavily involved in the initial exploration and the conceptual exterior design, props for final execution and details go to my talented colleagues in Sindelfingen, Germany.
Early doodles explaining the main formal concept.
The project goal was combining utility and luxury - this premise was made visible even in the basic architecture.
My artwork shown here is obviously just the tip of the iceberg of great stuff that was produced along the way.
Still I hope it reflects the fun and the cheery wackyness of the whole project.
Utility and luxury, box and elegance, rawness and sophistication - you get the idea.
Yes, even in there there's a little Saab 900 hidden. Can you spot it?
This project was a collaboration of many, many talented people.
Thanks to everyone involved in this project.
All pictures © Mercedes-Benz
